Common Pitfalls in Trademark Registration in Kenya
Skipping the Preliminary Search
Many fail to check for similar existing trademarks.
Tip: Conduct a formal KIPI search or use a trademark lawyer.
Choosing a Non-Distinctive Mark
Generic or descriptive names (e.g., “Best Water”) are likely to be rejected.
Misclassifying Goods or Services
Wrong classification can lead to rejection or gaps in protection.
Failure to Monitor and Enforce Rights
Registration alone is not enough — watch for infringement and take action.
Action: Monitor KIPI publications, send cease-and-desist letters, and keep usage records.
Delays in Renewal and Maintenance
Trademarks last 10 years but require timely renewal.
Tip: Set reminders and have legal counsel track deadlines.